Woolworths bricks home

Collect. Build. Play

3D ANIMATION, TV PRODUCTION, SOCIAL MEDIA MARKETING

Bricks Home is part of a collectable toy series run by Woolworths. As part of their TV and social marketing campaigns, we turned real life everyday objects into their bricks counterpart.

Using procedural node networks and motion tracking I developed a 3D animated glitch effect to create the brick transformation. I was also involved in concept designing, storyboarding, and on set production for the social media campaign.