Spriggy
Spriggy
MOTION GRAPHICS, SOCIAL MEDIA MARKETING, WEB DESIGN, PRINT & PACKAGING DESIGN, PRODUCTION
As the lead marketing designer I was responsible for driving customer growth through design-led strategies. Collaborating with a small talented team, I helped grow the platform to over 1 million Australian families. My role combined motion graphic design and social media marketing to connect Spriggy with Aussie parents together.
Pocket money made easy
I helped shape the motion direction for Spriggy’s core rebrand, developing a more refined and culturally relevant visual style aimed at teenagers. We landed on a contemporary look and feel to the brand which was brought to life with bold gradients, line-art animation, and 3D motion graphics.
Highlights include branded collaborations with Disney, Warner Bros, NRL, and delivering custom card designs that kids loved.
